Twitter- Why and How to Use Twitter?

Dear All As most of us confused about it How to use twitter, Below are some details that might help you in learning twitter.

Hope you will like it and also let me know if any queries.  You can connect with me on FACEBOOK, LinkedIn & Twitter

What is Twitter :

Twitter is a social networking and microblogging service that allows you answer the

question, "What are you doing?" by sending short text messages 140 characters in length,

called "tweets", to your friends, or "followers."

Why Twitter is Useful :

Twitter has many uses for both personal and business use. It's a great way to keep in

touch with your friends and quickly broadcast information about where you are and what

you're up to.

you can share information with people that you wouldn't normally exchange email or IM

messages with, opening up your circle of contacts to an ever-growing community of like-

minded people.

Using Twitter:

Even the most stubborn adversaries of modern technology can’t ignore Twitter. Print magazines, TV shows, celebrities, small businesses, international brands and your children – they’re all tweeting. Feel like you’re missing out? Here’s how to join the conversation in less than an hour a day.

Who to Follow

The easiest way to get started on Twitter is to start following people. Follow a few relevant people,brands and websites in your field of business. Just run a few keyword related searches and check who other people are following. Many of these people will also start following you.

Try to get a feeling for this group of people and their interests before you properly engage in the conversation. Take some time to familiarize yourself with this new medium and take note what people are interested in. The aim will be to post interesting content that will keep people coming back for more.

What to Tweet

The key to making Twitter work for your brand is to tweet interesting and relevant content on a regular basis.

Here are some of the dos and don’ts:

Do:

• Post interesting links that are relevant to your field of business

• Inform others about the latest news and events in your field of business

• Give others credit by retweeting posts that you liked

• Engage others by replying to their tweets

• Promote your brand and post links to your website but keep it useful and in proportion

• Ask questions – Twitter is great for getting opinions

Don’t:

• Use Twitter just to honk your own horn – this is the quickest way to scare away followers

• Tweet what you had for breakfast or how cute your dog is – keep it relevant

Time Management

One of the main concerns when using Twitter is wasting time. This is an avoidable issue. The easiest way to avoid getting sucked into the depths of links and instant news is to put you on a schedule. You shouldn’t have to spend more than an hour per day on Twitter, half an hour in the morning and in the evening should suffice. It is also a good idea to share the load by having more than one person in the company tweeting.

Also keep updating the list of people you follow. If you feel that someone’s tweets are wasting your time, stop following them.

Ideally you should spread your tweets throughout the day. Micro-blogging software such

as Tweetdeck or Hootsuite allows you to schedule your tweets. This way you can find some links in the morning and have them posted throughout the day.

Twitter is a great marketing tool. It has a number of advantages and when used with the other popular social networking options, you can effectively market your product or service to a global audience.

So Let's "Tweet"!